WHY PRIVATE LABEL?
Private label products can help you strengthen your brand and position your company as a leader in the world of skincare and cosmetics.
Having a private label skin care line also gives you increased control over the distribution chain and strengthens your bargaining power with other brands.
That’s not all—profit margins are higher in private label cosmetics as you don’t have to pay the premium for a big brand name.
The advantages of private label products are clear. But how can you get started in creating your own private label?
That’s where we come in! We develop products both for online and retail, and can help you build the perfect product or product line for your business.
OUR PROCESS
• BRAINSTORMING
We start the process by working with the client to accurately define their needs and the needs of their customers. We also assess the markets and target audiences for their branded cosmetics.
• FORMULATION
The next step is to select the right materials for the desired product and budget from a wide menu of standard and exclusive options.
• CONCEPT DEVELOPMENT
Once we have the formulation, we can work with clients to integrate existing branding into the new product or work with brands to develop new logos and other marketing collateral for their private label skin care
• PACKAGING SELECTION
We offer a wide variety of impressive packaging options at competitive prices. All our clients have to do is choose the one that best suits their private brands.
• GRAPHIC DESIGN
Our design team then creates the labels and packaging for the product. We can also work with our client’s in-house design team.
• SAMPLE PRODUCTION
Once we have the formulation, we can work with clients to integrate existing branding into the new product or work with brands to develop new logos and other marketing collateral for their private label skin care.
• MANUFACTURING
The approved product is manufactured in the desired quantity on our sophisticated production line.
• LOGISTICS
Clients can work with our experienced skin care product distribution team, or we can work with the clients’ logistic provider.
• PRODUCT TRAINING
We train your team so that you can make the most of your private label product.
• MARKETING SUPPORT
We work with clients to hone marketing messages and develop other marketing collateral that can be used in branding skincare products.
• LICENSING
Our formulations are FDA-approved. If the product includes a new formulation, we can assist clients with FDA registration and stability testing as needed.
